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Beyond the Image Podcast

Mar 30, 2022

I believe there are two camps of marketing. 

There’s the reactive marketing camp; “if you build it, they will come.” The primary tenants of reactive marketing are hope and prayer. It’s the type of marketing that encourages you to focus on your social media content and building an expensive and robust website so...


Mar 28, 2022

We need to discuss the last 3 weeks. There were 4 trips to the pediatrician, 3 trips to urgent care, a telehealth appointment, as well as a quick stroll to another clinic just to make sure that we spread out our deductibles to as many providers as possible. There were some rampant fevers, lots of bodily fluids, a...


Mar 16, 2022

Note: Check out this podcast episode's post at JamesPatrick.com to see an AI video in action!

When was the last time you had a delightful consumer experience? It’s hard to think of one because it’s almost like our brains are wired to only remember the negative consumer experiences that did not go well. The ones that...


Mar 14, 2022

Who are some of the hardest working people that you know? Is it your parents? Oftentimes, we model our work ethic based on what we saw our parents do for us. How hard they worked to provide us with a life where we can work hard for our children. Maybe it’s your grandparents.

 

When I think about hard working people, I...


Mar 9, 2022

I truly wonder how often it is that we as entrepreneurs get into our field in a very roundabout way. For example, as a photographer, I got into photography through being a journalist. The plan was never to be a photographer. I was trying to leverage my experience as a photographer to get more jobs as a journalist....