Jul 14, 2026
What if one of the biggest wastes of money in your business isn't bad gear, a bad hire, or a failed ad campaign?
In this episode, James shares one of the costliest mistakes he's made over the last 20 years: repeatedly hiring lead generation companies that promised a calendar full of qualified prospects. Instead, they...
Jul 10, 2026
Every creative eventually gets the email or phone call they never want to receive:
"We're going to have to cancel the project."
Whether you're a photographer, videographer, designer, or creative entrepreneur, canceled projects can cost far more than just the paycheck. They cost planning time, production hours, reserved...
Jun 30, 2026
Most photographers overestimate the importance of gear and underestimate the importance of experience. In this episode, we break down why professionals don’t lose shots because of equipment—they lose shots because of decisions, skill gaps, or lack of clarity on what actually matters. The right gear matters only when...
Jun 25, 2026
One of the biggest mistakes aspiring photographers make is believing they need "a little more" before they can start charging. More experience. More gear. More education. More portfolio work.
But what if that mindset is the very thing holding you back?
In this episode, James Patrick challenges the common belief that...
Jun 18, 2026
Every creative entrepreneur will eventually face the uncomfortable question: Should I refund this client?
In this episode of Beyond the Image, James Patrick breaks down the only two situations where issuing a refund actually makes business sense. The first is obvious—when you've made the mistake and failed to deliver...