Aug 31, 2020
Entrepreneurs work so hard to earn various magazine, podcast and digital media features to promote themselves and their brands - but if they stop doing the work once the feature is out then they missed the biggest opportunity!
You have to learn how to PR YOUR PR! In this episode, host James Patrick discusses the top...
Aug 27, 2020
You know you have to use social media to connect with your audience, but the constantly shifting algorithm and the new influx of different channels and methods on how to connect with your audience has left many entrepreneurs feeling overwhelmed, confused and frustrated.
Enter our guest on Beyond the Image, Jera...
Aug 25, 2020
Does this sound familiar? You have done some amazing things in your career, but sadly you never actually recognize your accomplishments because you instead put unattainable and unrealistic conditions upon your perceived success.
This episode of Beyond the Image is about the Top 5 Ways in which we allow perfectionism to...
Aug 20, 2020
News publications are reporting that upwards of 60% of Americans with gym memberships have cancelled or will cancel their memberships and have no plans on ever returning to a gym post Covid-19. What does this mean for gym owners and fitness professionals who rely on in-person work?
That is what host James Patrick...
Aug 18, 2020
Earned media gets four times the engagement that paid advertising does - which is why we want to land those magazine features, podcast guest spots and more. However, we should not exclusively be targeting major networks and newsstand publications. We can actually achieve our goals and earn the results we want...